Mark is the author of two books on Sun Tzu’s Art of War, both published by Oxford University Press.
Sun Tzu and the Art of Business: Six Strategic Principles for Managers helps business people apply Sun Tzu’s strategic philosophy to business problems. With this book now updated in 2011 and translated into five different languages, Mark is one of the world’s most widely read authors on the application of Sun Tzu’s principles in business.
Sun Tzu and the Art of Modern Warfare was created for those who have an interest in how Sun Tzu’s ideas have been applied in military history and current warfare.
Mark’s most recent book is George Washington and the Art of Business: Leadership Principles of America’s First Commander-in-Chief, published in January of 2008.
Mark has presented to thousands of people about Sun Tzu’s ideas on strategy in the U.S. Europe and Asia, including 3M, IBM, the Royal Bank of Scotland, the Tennessee Valley Authority, the Society of Competitive Intelligence Professionals, and the US Air Force Command and Staff College. Mark has also discussed his ideas on strategy on the BBC, C-SPAN, CNBC’s TV Show Power Lunch, the Business News Network program Market Track, the Voice of America’s Weekly Business Report, Bloomberg’s business news, the syndicated radio program Secrets of Success and numerous other TV and radio programs. He most recently appeared as a guest analyst on the History Channel Special on Sun Tzu’s Art of War in May 2009.
Mark is a Lecturer at the University of North Carolina-Chapel Hill, where he teaches branding. He is a former marketing executive whose thirty year career at IBM and Lenovo includes experience in strategy, marketing and management. He is an Expert Blogger for Fast Company magazine. He graduated with honors from the University of Minnesota’s MBA program. Mark served as a reserve officer (highest rank-Captain) in the U.S. Army National Guard from 1981-1987.
Mark lives in Cary, NC with his wife. His pastimes include sports, history and computer strategy simulations.
Sun Tzu & the Art of Business – Six Principles – Mark McNeilly video
Leadership Lessons from George Washington – Mark McNeilly Interview
Mark McNeilly Interview – Sonshi
History Channel Special on Sun Tzu – Mark McNeilly: Guest Commentator